Google released Monday a report which highlights how AI offers new powers to journalists across the reporting process, from news gathering to distribution. It also underlines how news organizations that want to explore this potential must be ready to consider and carefully monitor the ethical and editorial implications of these new technologies.
This research is the result of Journalism AI, a year-long collaboration between Polis, the international journalism think tank at the London School of Economics and Political Science, and the Google News Initiative, to educate newsrooms about the potential offered by AI-powered technologies through research, training and networking.
The Journalism AI report is based on a survey of 71 news organisations in 32 different countries regarding artificial intelligence and associated technologies. A wide range of journalists working with AI answered questions about their understanding of AI, how it was used in their newsrooms, and their views on the wider potential and risks for the news industry.
What emerges from this research is that AI is a significant part of journalism already but it is unevenly distributed. AI is giving journalists more power, but with that comes editorial and ethical responsibilities.
The future impact of AI is uncertain but it has the potential for wide-ranging and profound influence on how journalism is made and consumed. AI can free up journalists to work on creating better journalism at a time when the news industry is fighting for economic sustainability and for public trust and relevance. It can also help the public cope with a world of news overload and misinformation and to connect them in a convenient way to credible content that is relevant, useful and stimulating for their lives.
Artificial intelligence is helping transform many businesses, and journalism is no exception. Newsrooms are already using AI to help organize and find videos and images, transcribe interviews in multiple languages and much more. But the industry is still trying to understand the full impact AI can have.
Newsrooms around the world are experimenting with AI, and responses to the Journalism AI survey came from 71 media organizations in 32 countries. Publishers, editors and reporters shared their detailed thoughts on the potential of AI for the news industry, how it is impacting their organizations and the risks and challenges involved with this new wave of technological innovation.
The findings make it clear that journalism should pay attention to AI, which has the potential for wide-ranging and profound influence on how journalism is made and consumed.
On one side, AI technologies promise to free up time for journalists to work on the more creative aspects of the news production, leaving tedious and repetitive tasks to machines. At a time when the news industry is fighting for economic sustainability and for the public’s trust, it’s easy to see why this promise is highly attractive.
On the other side, via personalization and smart recommendations, AI can help the public cope with news overload, connecting them in a convenient way to credible content that is relevant, useful, and stimulating for their lives.
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